Change is within reach

What is within reach?

Many people want to make a positive difference but underestimate how many others are already doing so. By sharing real stories from people volunteering their skills, this campaign shows that meaningful change isn’t out of reach - it’s already happening - and it's easy to join in.

within reach is a campaign that will highlight how people working in areas like HR, finance, marketing, digital, communications, strategy, governance and more, are volunteering their skills and helping charities grow stronger and more resilient.

The campaign aims to:

• show how many people are already volunteering their skills and the impact this is having - share your story
• challenge the idea that individual action doesn’t matter
• inspire others to use their professional expertise for good - volunteer your skills
• raise awareness of the importance of skills-based volunteering - spread the word

Together, these stories are forming a growing wall of love: evidence that skills-based volunteering is already making a difference across the UK.

Share your volunteering story

If you’ve volunteered your skills, recently or in the past, your experience could help inspire someone else to get involved and support charities and community organisations across the UK.

Take part by using our simple testimonial collection platform to leave:

• a short video testimonial (most powerful)
• an audio story or voice note
• a written reflection (please include a photo - it really helps bring the story to life)

Take a look at our growing wall of love to see how every story shows the real people behind skills-based volunteering and makes it easier for others to see themselves taking part.

Real people, real impact: Our wall of love

Hear from people who are already volunteering their skills and supporting causes they care about:

Why skills-based volunteering matters

The more people who step forward to volunteer their skills, the more change we can create across our society.  At a time when funding is more challenging than ever for charities and groups, people donating their expertise is especially important to help: 

• solve organisational and operational challenges
• deliver projects effectively
• transform outcomes
• build long-term resilience
• strengthen governance and leadership
• increase impact on social issues and environmental issues.

Figures from 2025

Spread the word

Could you help us spread the word about the important role that skills-based volunteering plays in supporting charities and communities across the UK?

Adding your voice to our campaign and sharing its messages through your work, or among your family, friends, colleagues and wider networks will help grow both the number of people volunteering their skills, and the positive impact they have. Without a big advertising budget, this support is so vital.