I joined Facebook in November 2015 as Global Account Measurement Lead in London, with responsibility for design and execution of measurement strategy for global multi-national advertisers across Facebook’s family of apps and services. Since June 2018 I have been working as a Product Marketing Manager, sharing and facilitating feedback on product development and strategy between engineers and global advertisers and agencies. Before Facebook, I spent the majority of my career working at media agencies championing consumer understanding through strategic research, developing best in class channel planning and budget optimization, and evaluating the effectiveness of cross channel, multi-market advertising investments to deliver optimal brand strategies.
Outside of my career, I am very passionate about improving my local community and the lives of those living in it. I have experience as a trustee, project organizer, and volunteer. I am interested in mentoring students/people/businesses to improve their personal skills and business outcomes.