Our Archive is a collection of print advertising covering industries such as motoring, aviation, cycling, lifestyle, fashion and textiles.
We hold over 100,000 items in our collection, dating from the 18th century to present day.
Our aim is to preserve, and to make available for academic research, print advertising of any products, in any language, and from any period.
Our collection policy is the saving and preserving of print publications from all periods that include advertising.
Our acquisition criteria are broader than simply magazines and newspapers. We consider programmes, brochures and catalogues, commemorative books, leaflets and flyers to be equally important.
 We aim to acquire complete publications that retain the advertisement’s context.
