Digital engagement is a crucial tool and skill for any business or start-up. The current pandemic has highlighted this need to up-skill and get more businesses online. Despite these pressures to get online, Lloyds’ UK Consumer Digital Index found that 69% (3.45 million) of self-employed individuals have not received any digital training through their employment. According to FSB, small businesses (0-49 employees/self-employed) are integral to the economy and employ 61% of the market, yet it would appear that they are one of the largest demographics to not receive any digital training.
PODTech Network CIC is a community interest company that teaches core digital business skills to motivate clients to get their businesses online. This is primarily achieved through teaching practical, transferrable skills and increasing clients’ digital capacity through building and maintaining a professional business website. The seemingly simple act of getting a business online can encourage clients to make meaningful steps to secure a stable income through their own entrepreneurship and reduce their dependance on income support.
