Peeps is the only UK charity dedicated to supporting those affected by HIE. HIE stands for hypoxic-ischaemic encephalopathy. It is a lack of oxygen to the brain that can cause injury. Peeps was set up in 2018 by Sarah & Steve. The name came from friends who affectionately referred to their daughter Heidi as “Heidi-Peeps”. We provide support to parents, families & friends of those affected by HIE (Hypoxic-Ischaemic Encephalopathy), raising awareness of HIE.