PASSWORD KEY C.I.C.

PASSWORD KEY C.I.C.

At a glance

Causes

  • Children / families

Other details

Organisation type: 
Social enterprise
Geographical remit: 
Local

Objectives

The  Safe  In Sound is an award- winning sport  start-up launching a platform to improve the lives of UK  school
children. We have signed up five of the largest councils in England and   visited 23x schools nationwide and engaged. thousands of students.
We are now ready to launch our platform, the Safe In Sound Service will provide schoolchildren daily sports & fitness video content alongside
access to local sports, and the platform even awards them for walking to school with the chance to win Football tickets from our popular
partners: West Ham United, QPR and Crystal Palace as well as other
brands.

Activities

Our beneficiaries will young people between the ages of 11-14 years old.
Through out outreach into schools, they will be directed to on and offline health and physical activity; with links to local sports clubs they can attend, alongside sports content.
We aim to DECREASE child obesity in Croydon by 19% and INCREASE youth participation in Croydon by 23%.

 

The Business model for the Safe In Sound App is simple: ' 1 town, 1 attraction, 40 schools, 40 Sportclubs.'
• We begin by picking towns that have these features that allow us to know we can make a difference to the youth sports demographic.
• We then identify a well-known sports attraction in the town and partner with them as a recognised brand.
• Next, we contact the 40 sportclubs and schools to arrange visits for a our Outreach team. Allowing further points awarding for checking into both types of locations.
• Lastly, we promote the Safe In Sound App to young people via the platform, email and push notifications to win prizes by walking to school daily!

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