The Herd Theatre

The Herd Theatre

At a glance


  • Arts
  • Children / families
  • Young people

Other details

Organisation type: 
Not for profit
Geographical remit: 
National - Britain



Our vision is for a society that respects children and the importance of their play. By creating high quality theatre and arts experiences for young audiences we show children that they are valued. We want this message to reach children wherever they are, whatever their context. The Herd Theatre are recruiting new Board Members as we transition into a charity. We’re at an exciting moment in the Company’s development, with nationally significant commissions and a deepening local impact in our home city of Hull. This is an exciting opportunity to play a pivotal role in steering an innovative company making groundbreaking theatre and arts experiences for children and families.


The Herd brings children, young people and families together in playful spaces to share exceptional experiences. We play alongside children to create shows, installations and experiences that celebrate, interrogate and nurture the joy of childhood. We believe in the transformational power of family arts and create experiences that children and adults can share together. We recognise that some children and families face barriers to accessing the arts and we proactively explore ways of removing these barriers.



We play alongside children to create ideas for all our work, play with artists to realise these ideas, and then unlock opportunities for our audiences to play.


We create mutually beneficial experiences for the whole family, as enjoyable for adults as children. We understand families come in all shapes and sizes, and use the word to describe a child and their responsible grown up/s.


We exist to celebrate, interrogate and nurture the joy of childhood. We create exceptional moments for our audience that sit outside of the everyday.


We ensure our work is relevant, exciting and truthful to children by collaborating with them in all stages of the making. Our shows and experiences resonate with children living through the 2020s.


We work hard to remove barriers children and families have to accessing arts experiences, with a particular focus on barriers facing working class people and those with a disability


The Herd Theatre was established in 2016 by Theatre Director, Ruby Thompson and Writer and Composer, Sam Caseley. We make shows and arts experiences for children and families with a focus on early years. We are based in Hull, East Yorkshire, and have worked across the UK. Ruby and Sam run the company jointly as Co-Artistic Directors, and work together to design and deliver the company’s output. We collaborate with other artists to deliver projects and have a team of Associate Artists who have worked with us on multiple projects. The Herd are an Associate Theatre Company of Hull Libraries, Back To Ours and Freedom Festival. We create, produce and tour theatre shows for young audiences with a focus on work for early years. Our shows are delivered by professional creatives and always involve children in the creation process. Our shows are usually made in Hull, performed by professional actors, and toured across the UK. Since 2016 we have made 18 shows, performed in 60 venues across the UK including Royal Exchange in Manchester, Southbank Centre in London, and Northern Stage in Newcastle, to an audience of over 60,000. Our show SLIME toured the UK between 2018 - 2022, received ***** reviews and was recommended by The Guardian. We create installations where children and families are given the freedom to play together. This year we have created REPLAY, an 8 week installation for the Southbank Centre in the Royal Festival Hall. REPLAY has been listed as the number 3 top family things to do in London by TFL and Time Out, and has been extended due to popular demand. We have also developed a touring playwork package for family festivals, which has been delivered across the UK including at the University of Cambridge. Our schools programme includes ONE DAY PLAY, an annual project that exists to raise career aspirations in Hull by opening up the theatre making process to Key Stage 2 Children. Last year 59% of the children on this programme had never been in a theatre before. The Herd have trained college students at Wyke Sixth Form College, Librarians at Hull Libraries and volunteers at Absolutely Cultured in play and drama facilitation and have taught an undergraduate module in Early Years Theatre Making at The Royal Central School of Speech and Drama.

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