Understandable economics?
Because as it turns out, no-one gets it...
In 2016 YouGov asked the UK public if they felt “politicians and the media talk about economics in a way that is accessible and easy to understand”.
Only 12% answered yes.
It seems the world needs a new way of talking about economics and it needs to be clear, real and diverse. So, we started a campaign to reclaim what economics is really about – seven billion stories, the lives we lead, and the choices we make. We’re calling it “understandable economics“.
We’re finding out how people feel about economics
We're constantly learning about how people feel about economics, through everything from focus groups, to vox-pops, to large-scale polls. We're capturing how people respond to the word 'economics', how they'd describe their relationship to the economy, and what they expect from those who communicate about the subject.
We’re finding out how people interact with the economy and how we can all use an increased understanding of how it works to improve our lives. We're identifying what needs to change in order to achieve understandable economics. And we’re providing dynamic, honest analysis of how good a job economics is doing at explaining itself.
...we’re offering a new way of talking about the subject
Our website ecnmy.org is the place for news and entertainment on everything from food to sport to the big issues. We make sense of the dry stuff in the financial press, bring clarity to the economics of current news stories, and find economics in popular culture. We give jargon-free explanations of the economic concepts behind our daily lives via our Learn section. And we offer community resources for anyone who wants to get involved with our workshops, quizzes, crash courses and meet-ups.
...and we’re campaigning for others to do the same
Reforming a subject people find so alienating into one that has real meaning is no mean feat; but what if we did? What if all of economics was actually understandable? What would that world look like?
Our campaign explores the source of the problem with economics across politics, education, media and the financial industry. We ask these institutions to be clear, diverse, transparent, available and real to ensure they are able to speak effectively with and involve people in the work they do.
Success would mean a world where people can identify with and use economics to improve their lives and the world around them.