Social media marketer (Covid 19 support)

Social media marketer (Covid 19 support)

Short term project
J67186
At a glance

Skills

  • Social media marketing

Where

Totland Bay, PO39 0AX
Remote opportunity
Travel limit? This role will be completely remote.

Time

Either in or out of office hours Estimate of time needed:
Short term project: 15-90 hours, completed within 4 months
The volunteering would take place within a 4 week period

Help us engage our audiences by creating a compelling social media strategy and/or content so that we can preventing generally people (particularly but not exclusively older people) from becoming socially excluded.

What will you be doing?

Our charity promotes social inclusion for the public benefit by preventing generally people (particularly but not exclusively older people) by providing a meeting place and workshop for likeminded people to come together and work on the own projects or on projects together. We are looking for an experienced social media marketer to work with us.

We would like the volunteer to:

  • Perform a social media audit: Assess the current state of our social media pages and make recommendations on how we might improve our presence and engagement and where we might focus our efforts.
  • Help us develop and/or execute a social media campaign around the benefits of reducing isoilation & Loneliness in people.
  • Provide guidance/strategy on how we can manage our social media on an ongoing basis e.g. using a centralised tool, creating a content calendar, identifying easy and free graphic tools and images
  • Produce fresh and engaging content for our social media channels
  • Prepare graphics for sharing across channels
  • Engage with our followers and encourage interaction
  • Manage and maintain social media channels on a regular basis

You will be working with our secretary who will provide our existing brand/style guidelines and brand research/user personas we have available as a starting point.  

What are we looking for?

We are looking for a volunteer who has experience:

  • Writing and editing marketing content for social media platforms such as Facebook, Twitter, LinkedIn, and Instagram / across all platforms
  • Building strategies to increase social media following and /or build fundraising or awareness campaigns   
  • Developing a coherent brand voice for social media, from content creation to community interactions
  • Using and setting up tools such as Hootsuite, Social Sprout, Canva, etc
  • Creating content calendars to help plan social media activity

The volunteer should also have/be

  • Accuracy and attention to detail
  • Ability to quickly understand the needs of our team / organisation / users
  • Can ask key questions to enable us to clarify requirements
  • Understands the resource constraints of a small charity and is able to work with these.
  • Open to feedback

What difference will you make?

Your input will shape how we present ourselves to our service users, stakeholders, funders and general public. With your help we will be able to continue to support generally people (particularly but not exclusively older people) residing in West Wight are of the Isle of Wight and its surrounding areas, from becoming socially excluded.

What's in it for the volunteer?

You would become part of our small, friendly team and you have the opportunity to use your time to make a real difference in difficult times.

Causes
  • Local / community
  • Men
  • Mental health
  • Older people / later life
  • West Wight Men In Sheds is a Registered Charity No. 118921 To promote social inclusion for the public benefit by preventing generally people (particularly but not exclusively older people)...