Marketing and Communications Trustee

Marketing and Communications Trustee

Trustee/Governor
J56654
At a glance

Skills

  • Business development
  • Graphic design
  • Lecturing / public speaking
  • Marketing strategy
  • Public relations
  • Project management
  • Strategic development and planning

Where

London, London (Central), NW1 4LB
Mainly at home, or mainly at the office.
Travel limit? 50

Time

Mostly during office hours On average the will require 8 hours per month. Trustees are expected to attend four board meetings per year with some strategy days.

We are looking for a Trustee with marketing and communications expertise. An appreciation of the importance of digestive health is essential to this role as is an in-depth understanding of marketing and communications.

What will you be doing?

The ideal candidate will be someone who can assist us in achieving our aim to extend and diversify the services we provide and to develop a comprehensive marketing strategy for the organisation.

We are looking for someone who can help define and develop our long term goals with an ambitious and creative marketing strategy.

Main tasks

  • In partnership with other trustees, to develop a comprehensive marketing & communications strategy to launch our new name, brand and build our profile and awareness
  • To identify and create relationships between Guts UK and other charities and corporate bodies
  • To support fundraising communications to increase supporters and income

What are we looking for?

Guts UK is seeking someone who can shape the way in which the organisation engages the public as well as other partner and professional organisations. Because our organisational remit covers the full spectrum of digestive diseases and conditions, there will undoubtedly be a broad range of medical, academic, charitable and public bodies that the organisation will need to engage, each requiring a tailored approach.

In addition, the development of our website will be fundamental to the organisation’s ambitious plans meaning the Marketing & Comms trustee will be working closely with our digital trustee and staff.

The candidate is expected to have the following attributes:

  • Experience of marketing and communications at a senior level.
  • Working in a team, being a self-motivator, willing to share views and knowledge.
  • You must be innovative, creative and ambitious regarding the organisation’s prospects, identifying key areas for promotion and growth.
  • Ability to develop, test and launch new services and/or campaigns to successfully deliver growth.
  • Proven effectiveness in facilitating organisational change with regard to branding and public engagement.
  • Rigorous analytical thinking and problem solving skills with proven experience of designing efficient processes and strategies that result in impact to beneficiaries.
  • Champion a positive approach to change and opportunity with a willingness to break-down taboos surrounding the importance of digestive health care.
  • Project management expertise in the delivery of complex projects/activities to achieve long terms strategic objectives and strong, positive publicity.

What difference will you make?

Our strategic objective is to expose and address the stigma surrounding digestive health whilst educating and informing the public on the importance of the issue. We aim to transform Guts UK into an outward facing organisation backed and supported by a strong community of health care professionals and beneficiaries. This is in a context of reduced NHS support due to budget constraints and, as such, the marketing trustee will also be a key contributor to Guts UK’s fundraising and income generation strategy.

What's in it for the volunteer?

A huge part of our challenge in 2018 will be finding the best ways to promote our new brand and develop an outward-facing approach. Much of our success will rest on a strong marketing strategy and this is an opportunity to take our public image and mission to the next level. In addition, you will work with a committed board of trustees and an enthusiastic CEO, all of whom are committed to driving change in this little understood and severely underfunded area of health care.

Before you apply

Applications must be made via TrusteeWorks in the first instance. To apply, please submit your CV along with a covering letter stating why you wish to join the organisation, how your skills would add value to the board and any other relevant information.
Causes
  • Health and well being / research and care
  • Previously known as Core, Guts UK is the only medical research charity that covers all digestive conditions of the gut, liver and pancreas, from top to tail. Guts UK is uniquely placed as the...