Help us with the launch of our inclusive fash-tech platform. We are seeking a marketing expert to help us devise and execute the marketing strategy for our upcoming launch.
What we want the volunteer to do
We are looking to launch Collaberie, the first version of our digital fashion platform that enables users to collaboratively create, sell and design circular products that prioritise people over profit without sacrificing the environment.
We seek a marketing manager to help increase awareness about Carma and the Collaberie platform by developing and executing marketing strategies to engage all stakeholders and beneficiaries.
Objectives of this Role
Working directly with the Co-Founders, you will be instrumental in our success by helping to develop the digital marketing strategies for the product launch and the wider initiative.
We require help to:
Consider applying if you like the rewarding challenge of building a new brand.
Who will work with the volunteer?
You will be working closely with the Carma Co-Founders alongside other volunteers who will help develop marketing content.
Skills And Qualifications
No prior experience in fashion is required.
Your input will play a crucial role in defining how we present ourselves to our service users, funders, and the general public. Through your support, we hope to spread the word about our mission and build a circular fashion ecosystem that serves its people and communities first and foremost through social inclusion and shared prosperity.
Why care about the fashion industry?
Fashion is more than just glitz, glamour, and catwalks. Along its value chain, it employs more than 60 million people and clothes billions of people worldwide. Women comprise 60 to 90 per cent of total apparel workers, of whom an estimated 80 per cent are women of colour.
Due to its sheer size, the sector already faces numerous social challenges, including low wages, violence, harassment, and unsafe work conditions. Furthermore, the pandemic has dramatically affected the lives of women and young people working in the industry, negating any gains made in reducing forced labour and child labour and raising poverty levels.
By focusing on changing fashion, we can harness a $5 trillion industry to create an inclusive and equitable space that supports human wellbeing and the flourishing of society as a whole.